{"id":43709,"date":"2016-11-02T14:26:56","date_gmt":"2016-11-02T13:26:56","guid":{"rendered":"https:\/\/www.parokeets.com\/en\/?p=43709"},"modified":"2020-08-03T15:46:21","modified_gmt":"2020-08-03T14:46:21","slug":"trend-it-up-soft-matte-nail-polishes","status":"publish","type":"post","link":"https:\/\/www.parokeets.com\/en\/2016\/11\/trend-it-up-soft-matte-nail-polishes\/","title":{"rendered":"Trend It Up Soft Matte nail polishes"},"content":{"rendered":"<p><strong>Trend It Up<\/strong> is one of THE drugstore brands for nail polishes with many interesting shades and lines. As I now own more than 30 shades, I had hard time deciding where should I start with reviewing and watching. :D<br \/>\nOne of the major fall 2016 trends are matte finish nail polishes + <strong>Soft Matte<\/strong> line offers only 4 shades in Slovenia, so I started with that one. :D<\/p>\n<blockquote class=\"td_pull_quote td_pull_center\"><p>If you are not familiar with Trend It Up brand, I recommend you read this post first: <a href=\"https:\/\/www.parokeets.com\/sl\/2016\/09\/trend-it-up-dm-slovenija-novo\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.parokeets.com\/sl\/2016\/09\/trend-it-up-dm-slovenija-novo\/ <\/a><\/p><\/blockquote>\n<p><strong>Trend It Up Soft Matte<\/strong> line polishes are housed in <strong>square bottles<\/strong>. As I am nail polish collector, I love those for easy storing, not to mention easier swatch making (I&#8217;ve been known to drop those weird shapes one or twice &#8230; or many times :D ).<br \/>\nThey get plus from me for using lighter color for fonts on dark bottles. It really irritates me when brands stick to one <strong>font color<\/strong> no matter the polish shade = I can&#8217;t read some of the names.\u00a0 :\/<\/p>\n<p><strong>So, how does TIU see Soft Matte finish?<\/strong> They went with hybrid version &#8211; not completely matte so the avoided horror stories with few hour lasting power. But they did sacrifice super fast <strong>drying<\/strong> matte nail polishes are famous for. I found drying time so be satisfactory, but I did play the lady of the manor while it dried. Quick drying top coats are necessity not choice with my level of clumsiness. :P<\/p>\n<p><strong>Finish<\/strong> itself looks more plastic like than matte. It does last for quite some time if I avoid using <strong>hand creams<\/strong> all the time. Manicure itself was not as long lasting as with Metallic Dust or Double Volume &amp; Shine line, but it still held for a 2-3 days (I have naturally hard nails). Frankly, I didn&#8217;t even have it longer on my nails as there are many pretty shades waiting to be tested. :P<\/p>\n<p><a href=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-nail-polish.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-47436\" src=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-nail-polish-696x472.jpg\" alt=\"Trend It Up Soft Matte laki za nohte\" width=\"696\" height=\"472\" \/><\/a><\/p>\n<p>I tried out 4 out of 5ih Trend It Up matte nail polishes. I don&#8217;t think I saw middle purple one (050) in Slovenia.<\/p>\n<p><strong>Soft Matte 010<\/strong> is muted pink shade and only problem child of the bunch. Application was &#8220;pastel&#8221; like. It wasn&#8217;t super hard to apply, but I did have problems following my sharp curve. As I had to use more polish, drying time was also longer.<\/p>\n<p><strong>Soft Matte 020<\/strong> stole my breath away with rich and deep brown shade with little bit of red and purple undertone (depending on the light source). Application, drying time &#8211; no problems.<\/p>\n<p><strong>Soft Matte 030<\/strong> was my maybe shade. I wasn&#8217;t sure it will go together with my skin tone, but was fortunately wrong. As this is also muted shade it is perfect for nail art, stamping &#8230; Can&#8217;t wait to play with it!<\/p>\n<p><strong>Soft Matte 040<\/strong> is statement red nail polish with almost neutral undertone. If I only took into consideration formula quality, then this one would be the winner.<\/p>\n<p>There is one downside to all Trend It Up nail polishes and I&#8217;m sure you will agree with me. Poor babies only have numbers and no names! :O <strong><em>What do you say we name them ourselves and save them from horrid 010, 020 etc numbers? Tell me in comment how would you name your favorite shade.<\/em><\/strong><\/p>\n<p>Price: 2,49 EUR for 11ml. Available only in DM stores (it&#8217;s a DM brand so duh Gejba :D ).<\/p>\n<figure id=\"attachment_47431\" aria-describedby=\"caption-attachment-47431\" style=\"width: 686px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-pink-nail-polish-010.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-47431 size-medium\" src=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-pink-nail-polish-010-696x661.jpg\" alt=\"Trend It Up Soft Matte 010 pink nail polish\" width=\"696\" height=\"661\" \/><\/a><figcaption id=\"caption-attachment-47431\" class=\"wp-caption-text\">Trend It Up Soft Matte 010 pink nail polish<\/figcaption><\/figure>\n<figure id=\"attachment_47433\" aria-describedby=\"caption-attachment-47433\" style=\"width: 686px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-purple-nail-polish-030.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-47433 size-medium\" src=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-purple-nail-polish-030-696x687.jpg\" alt=\"Trend It Up Soft Matte 030 purple nail polish\" width=\"696\" height=\"687\" \/><\/a><figcaption id=\"caption-attachment-47433\" class=\"wp-caption-text\">Trend It Up Soft Matte 030 purple nail polish<\/figcaption><\/figure>\n<figure id=\"attachment_47432\" aria-describedby=\"caption-attachment-47432\" style=\"width: 686px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-purple-nail-polish-040.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-47432 size-medium\" src=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-purple-nail-polish-040-696x676.jpg\" alt=\"Trend It Up Soft Matte 040 red nail polish\" width=\"696\" height=\"676\" \/><\/a><figcaption id=\"caption-attachment-47432\" class=\"wp-caption-text\">Trend It Up Soft Matte 040 red nail polish<\/figcaption><\/figure>\n<figure id=\"attachment_47434\" aria-describedby=\"caption-attachment-47434\" style=\"width: 686px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-red-brown-nail-polish-020.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-47434 size-medium\" src=\"https:\/\/www.parokeets.com\/wp-content\/uploads\/2016\/11\/Trend-It-Up-Soft-Matte-red-brown-nail-polish-020-696x678.jpg\" alt=\"Trend It Up Soft Matte 020 chocolate nail polish\" width=\"696\" height=\"678\" \/><\/a><figcaption id=\"caption-attachment-47434\" class=\"wp-caption-text\">Trend It Up Soft Matte 020 chocolate nail polish<\/figcaption><\/figure>\n<p><span style=\"color: #999999;\">*received 2, bought 2<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trend It Up is one of THE drugstore brands for nail polishes with many interesting shades and lines. As I now own more than 30 shades, I had hard time deciding where should I start with reviewing and watching. :D One of the major fall 2016 trends are matte finish nail polishes + Soft Matte &#8230; <a title=\"Trend It Up Soft Matte nail polishes\" class=\"read-more\" href=\"https:\/\/www.parokeets.com\/en\/2016\/11\/trend-it-up-soft-matte-nail-polishes\/\" aria-label=\"Read more about Trend It Up Soft Matte nail polishes\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":43711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[6458,6409,6443,6445,6450],"class_list":["post-43709","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nails","tag-brown-nail-polish","tag-matte-nail-polish","tag-pink-nail-polish","tag-purple-nail-polish","tag-red-nail-polish","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trend It Up Soft Matte nail polishes | Parokeets<\/title>\n<meta name=\"description\" content=\"Want to see Trend It Up Soft Matte nail polish swatches and read how they fared on my nails? 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